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Section: "Economics and Social Sciences"- 2018 (Number of items: 1)
- 2017 (Number of items: 2)
- 2016 (Number of items: 4)
- Dyuzhenkova N.V., Molotkova N.V., Tarmosina A.S. Marketing Research for a Retail Chain in Tambov // Journal "Problems of Contemporary Science and Practice" Vernadsky University , Tambov. TSTU publisher house , 2016. (pdf-file)
Abstract: The authors explore the problem of marketing
research for a retail commercial enterprise. In the paper, the authors
describe the results of the research carried out for a local retail chain.
The retailor has operated through more than 20 convenience stores
and several supermarkets in the Tambov region for more than
10 years. The authors conducted a survey research by administering
questionnaires to customers. The purpose of the study was to find
out consumer visit frequency, ways of informing consumers about
current promotions, reasons for choosing the store, consumer
opinion on the need for changes in the supermarket, frequency of
purchasing certain goods, how customers get to the store, their
opinion on customer service and prices, the degree of customer
satisfaction. In addition, we obtained data on such common features
as gender, age and social status of consumers. The findings are
detailed in numbers or percentages and summarized in charts. Using
the information obtained through the marketing research, the authors
have made conclusions and have given recommendations for the
retail chain. - Jaeger M. Renewable Energies in Germany – Challenges and Advantages
for an Efficient Power Supply // Journal "Problems of Contemporary Science and Practice" Vernadsky University , Tambov. TSTU publisher house , 2016. (pdf-file)
Abstract: This paper gives the author's overview of the electrical power supply in Germany in terms of customer expectations, investment in infrastructure in Germany, the use of renewable sources of energy, including solar and wind energy and the influence of taxes on the cost of electrical energy in
Germany. The author describes the challenges and advantages of this
situation in general. - Shen M. The Micro-Effect of Social Networking on Enterprise Human
Resources Management // Journal "Problems of Contemporary Science and Practice" Vernadsky University , Tambov. TSTU publisher house , 2016. (pdf-file)
Abstract: Social Networking (Services) pushes the tools of enterprise human resources management to new levels. Social Networking (Services) may produce both positive and negative effects on implementation of enterprise human resources management, including staff recruitment, cross-cultural communication, performance evaluation and team construction. - Xiaoxu Sai Reinterpretation of the Vicissitude of Planned Economy // Journal "Problems of Contemporary Science and Practice" Vernadsky University , Tambov. TSTU publisher house , 2016. (pdf-file)
Abstract: In China, most studies examine drawbacks of the planned economy with the emphasis on descriptions of the economic system, such as the indistinction between government and enterprise, the ignorance of the law of value, the serious equalitarianism in distribution and so on, which shows some limitations. From the perspectative of modern economics, the article does a comprehensive reinterpretation of the vicissitude of the planned economy from three dimensions: information mechanism, incentive mechanism and planners’ rationality.
- 2015 (Number of items: 3)
- 2014 (Number of items: 6)
- 2013 (Number of items: 13)
- 2012 (Number of items: 16)
- 2011 (Number of items: 20)
- 2010 (Number of items: 20)
- 2009 (Number of items: 1)
- 2007 (Number of items: 3)
- 2006 (Number of items: 7)
- 2005 (Number of items: 4)
- 2004 (Number of items: 3)
- 2003 (Number of items: 3)
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